PRINGLES - HUNGER HAMMER HEADSET
Pringles wanted a way to bring their “Unnecessary Genius” brand identity to the gaming community.
After learning an alarming amount of gamers would rather starve than put down their controller, we had a dumb idea that took a lot of brains to make.
AdAge Creativity Pick of The Day
Role: Concept/Writer
Writer: Tan Erginay
Art Director: Robert Jencks
CDs: Leo Barbosa & Cuanan Cronwright
CCO: John Patroulis